The UK tenpin bowling industry is currently worth an estimated
£286 million with almost two thirds of the adult population (c
30 million people) having experience or an interest in tenpin bowling.
Alliance Leisure developed the first public sector indoor tenpin
bowling centre in 2006 at Hailsham Leisure Centre. The four court
indoor sports hall was converted to a 6 lane boutique tenpin bowling
facility with a children’s softplay and interactive area with café
developed on the first floor. The facility has consistently out-performed
projections converting an annual sports hall income of £70,000
into a new income stream in excess of £400,000.
Such has been the success of this facility other local authorities
have now explored similar business models and Slough Community
Leisure in partnership with Alliance leisure opened a 16 lane ten pin bowling venue in mid-September 2010. The site was an
under-utilised tennis centre and has been converted at a cost of £1.6m.