Mystery Shopper

Mystery shopping is an invaluable tool when identifying training needs in your staff or measuring the effectiveness of your systems and procedures. Working with over 250 leisure centres and health clubs across the country enables Alliance to brief its mystery shoppers to produce accurate and challenging reports.

Alliance offer a bespoke service alongside its standard offering looking at sales, customer care, booking procedures and gym operations.

Our mystery shopping services include;

Face-to-Face Mystery Shopping

A visit is made to your centre by one of our team and a bespoke report provided based on any specific scenarios agreed.



Telephone Mystery Shopping

Most customers will contact you by phone at some point and therefore it is essential to know how staff deal with these enquiries. We have the ability to digitally record the phone calls for training purposes or script the call if needed.



Spa Image
Spa Image

Email Mystery Shopping

Mystery shopping via email will provide response times and quality of return emails from your business. We will also provide an evaluation on your website and its function.

Reach E-Marketing
For details of our on-line e-marketing solution, incorporating email, SMS and social media.

Training Academy
Find out why over 150 leisure sites choose to receive training from the Alliance Academy each year.

What’s New
Find out the latest on our products and developments.