Cwmbran Stadium

Torfaen Leisure Trust (TLT) formed in 2013. TTLT developed a 5 year Business Plan and within that plan TLT have set out its three Key Aims, these are:PlanTo Increase participation (More People, More Active More Often to benefit their health) To Increase Income to sustain TLT into the future and; to provide Value for Money.

TLT were clear that the achievement of the Key Aims would require investment in facilities. The CEO of TLT Sally Church had a vision for developing Cwmbran Stadium in the area’s of health and fitness, new children’s activities and a centre catering for all ages.

The £1.7m development of Cwmbran Stadium commenced in December 2014 and involved the development of four key areas which was developed in two phases. Phase 1 included the conversion of the old kitchen and café to a 75 station fitness suite; conversion of a four court sports hall to a 500sqm play and 19 wall climbing facility, the largest in South East Wales. A new café to support this area was created and the reception and atrium were refurbished to give a clear new identity to Cwmbran Stadium. The second phase involved converting the central grass football pitch to a dedicated 3G surface for full size football, 5 a-side and a dedicated futsal courts.

Julia Goddard
Business development Manager
Alliance Leisure Services

“TLT were a delight to work with from start to finish. The vision was clear from the CEO and Board of TLT , decisions were made quickly and the culture within TLT was one of team work and solutions. I am really proud of the facility we have delivered with TLT and judging by performance since opening the local population are enjoying the facility as well.”

Sally Church
Cabinet Lead Member with Responsibility for Leisure
Denbighshire County Council

“The relationship between Alliance and TLT was one of transparency and a ‘can do’ mentality. Alliance supported the development from concept to completion and co-ordinated the build and equipment installation efficiently. The project was delivered on time and under budget and I would have no hesitation in working with Alliance Leisure again in the future.”

Alun Williams
Chair of TLT

“I am delighted at the exciting development TLT has undertaken with Alliance Leisure. “We passionately believe that our customer experience should be first class. The new activity areas offer a significant attraction to new customers and enable us to grow our business and importantly improve the health and fitness of more people in Torfaen”