Client: Rubicon Leisure

Value: £250,000

Partners: Surfacing Standards Ltd, Indigo, Hunts, TA6

Open Date: January 2022

This unique project at Abbey Stadium sought to develop a large outdoor fitness offer, primarily facilitating functional boot camp-type classes. The space includes:

• A flat marked out outdoor fitness surface which is suitable for customers to either train in a group via an instructor or independently
• A large outdoor fitness rig facilitating numerous fitness exercises
• Fencing
• Lighting
• A weather cover to enable all-weather training
• A range of fitness equipment to compliment the facility

Utilising the expertise at TA6 powered by Alliance Leisure, the AREA7 brand was created. The dynamic and engaging branding is centred around the seven core ways in which the body moves, weaving essential biomechanics into the space’s very core.